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  • 9 November 2017

We sat down with Gauri and Nainika Karan to talk all about our new, exclusive, shoe collaboration. The duo are notorious for their elegant, feminine fashion that reinvents classics with a spin.


This is your first shoe collection; can you tell us a little about the inspiration behind the collection and what you loved about designing shoes?


N: We wanted this collaboration to reflect our signature style; which features a lot of ruffles, bows, floral prints, and embellishment. We were inspired by fashion icons like Grace Kelly and Audrey Hepburn, which is why the range is all about romance and glamour.


Plus, after our first clothing collab with KOOVS did so well, we couldn't resist coming back with a shoe collection. Like every girl, we are obsessed with heels! So, when we got a chance to create something new and interesting, we jumped at the opportunity. This really gave us a chance to create the kind of shoes we're always looking out for, but can never find.


What’s your favorite piece from the collection, and how would you style it?


N: It'd have to be the red, velvet pumps with the bow. They're so classy and versatile! These stilettos have that statement-making, yet understated, quality about them. You could dress them up or down; they'd go just as well with a fun, flirty cocktail dress as they would with a simple shirt dress or a pair of jeans.


G: That being said, the entire collection (of 19 styles, ranging from Rs. 2,100 to Rs. 3,000) has a strong emphasis on meticulously crafted designs, that exude a timeless appeal.


Leading on from this, you’re known for your elegant glamour. Tell us about your personal style and how that merges into a brand aesthetic?


G: Both Nainika, and myself, prefer a classic, understated style rather than following trends. We like to balance statement-making pieces, that have a glamorous and feminine edge, whilst not going over the top. You’ll see that in every outfit of ours.

You’ve dressed some of the biggest names in Bollywood and Hollywood, if you could dress any woman in the world, who would you pick?


N: Audrey Hepburn has always been our muse, we’ve got her books and posters everywhere in our home, and have been obsessed with My Fair Lady since we were kids. For current stars, we absolutely love Cate Blanchett and dressing her would be a dream.


Party season is upon us, and it’s all about luxe fabrics and shine (just like your collection). What trends are you loving for AW17?


N: Like you said, high shine! We’ve always been known for our understated and timeless clothes, but this season we’ve incorporated some new elements. For the first time, we are working with a hint of shimmer, some embroidery, a little bit of glitter and swarovski - it’s new, exciting and fun.


High heels embody femininity and glamour, what else makes you feel ready for a night out?


G: Red lipstick! It never goes out of fashion.



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